Midjourney, DALL-E and Adobe Firefly can now generate professional-quality images in seconds. Canva has built AI design tools that allow non-designers to create polished content instantly. Many companies have already reduced their design teams in favour of AI tools. Yet professional designers argue that AI cannot replace human creativity, strategic thinking, brand understanding and client relationships. The tools require skilled prompting and curation to produce truly great work. Will AI replace graphic designers entirely or will it simply change what designers do?
